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Scale: The Universal Laws of Growth, Innovation, Sustainability
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Located in: Denver, Colorado, United States
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eBay item number:325004589371
Item specifics
- Condition
- Brand
- Penguin Press
- MPN
- Does not apply
- Type
- ABIS_BOOK
- PartNumber
- 9781594205583
- Edition
- First Edition
- UPC
- Does not apply
- ISBN
- 9781594205583
- EAN
- 9781594205583
- Book Title
- Scale : The Search for Simplicity and Unity in the Complexity of Life, from Cells to Cities, Companies to Ecosystems, Milliseconds to Millennia
- Item Length
- 9.6in
- Publisher
- Penguin Publishing Group
- Publication Year
- 2017
- Format
- Hardcover
- Language
- English
- Item Height
- 1.5in
- Genre
- Science, Business & Economics, Social Science
- Topic
- Philosophy & Social Aspects, Methodology, Life Sciences / Biophysics, Life Sciences / Evolution, Strategic Planning, Sociology / Urban, Development / Sustainable Development
- Item Width
- 6.4in
- Item Weight
- 26.6 Oz
- Number of Pages
- 496 Pages
About this product
Product Information
"This is science writing as wonder and as inspiration." -- The Wall Street Journal Wall Street Journal From one of the most influential scientists of our time, a dazzling exploration of the hidden laws that govern the life cycle of everything from plants and animals to the cities we live in. Visionary physicist Geoffrey West is a pioneer in the field of complexity science, the science of emergent systems and networks. The term "complexity" can be misleading, however, because what makes West's discoveries so beautiful is that he has found an underlying simplicity that unites the seemingly complex and diverse phenomena of living systems, including our bodies, our cities and our businesses. Fascinated by aging and mortality, West applied the rigor of a physicist to the biological question of why we live as long as we do and no longer. The result was astonishing, and changed science: West found that despite the riotous diversity in mammals, they are all, to a large degree, scaled versions of each other. If you know the size of a mammal, you can use scaling laws to learn everything from how much food it eats per day, what its heart-rate is, how long it will take to mature, its lifespan, and so on. Furthermore, the efficiency of the mammal's circulatory systems scales up precisely based on weight: if you compare a mouse, a human and an elephant on a logarithmic graph, you find with every doubling of average weight, a species gets 25% more efficient--and lives 25% longer. Fundamentally, he has proven, the issue has to do with the fractal geometry of the networks that supply energy and remove waste from the organism's body. West's work has been game-changing for biologists, but then he made the even bolder move of exploring his work's applicability. Cities, too, are constellations of networks and laws of scalability relate with eerie precision to them. Recently, West has applied his revolutionary work to the business world. This investigation has led to powerful insights into why some companies thrive while others fail. The implications of these discoveries are far-reaching, and are just beginning to be explored. Scale is a thrilling scientific adventure story about the elemental natural laws that bind us together in simple but profound ways. Through the brilliant mind of Geoffrey West, we can envision how cities, companies and biological life alike are dancing to the same simple, powerful tune.
Product Identifiers
Publisher
Penguin Publishing Group
ISBN-10
1594205582
ISBN-13
9781594205583
eBay Product ID (ePID)
235612626
Product Key Features
Book Title
Scale : The Search for Simplicity and Unity in the Complexity of Life, from Cells to Cities, Companies to Ecosystems, Milliseconds to Millennia
Format
Hardcover
Language
English
Topic
Philosophy & Social Aspects, Methodology, Life Sciences / Biophysics, Life Sciences / Evolution, Strategic Planning, Sociology / Urban, Development / Sustainable Development
Publication Year
2017
Genre
Science, Business & Economics, Social Science
Number of Pages
496 Pages
Dimensions
Item Length
9.6in
Item Height
1.5in
Item Width
6.4in
Item Weight
26.6 Oz
Additional Product Features
Lc Classification Number
H61.27.W47 2018
Reviews
"An absolutely riveting read. Like the best detective story, West lays out the amazing challenge of understanding why animals, cities and companies all scale so uniformly and then skillfully lets us into the secrets that his detective work has uncovered. This book captures the spirit of science in the 21st century, revealing the deep connections not just across physics and biology but society and life. The book is a perfect balance between the big scientific story and West's own personal narrative. We accompany the author on his quest to face up to his own mortality while at the same time being exposed to the theoretical discoveries that West has pioneered in his groundbreaking work." --Marcus du Sautoy, Simonyi Professor for the Public Understanding of Science at Oxford University and author of The Great Unknown "It's rare in the history of science that someone has a big, bold, beautiful, stunningly simple new idea that also turns out to be right. Geoffrey West had one. And Scale is its story." --Steven Strogatz, Professor of Mathematics at Cornell University and author of The Joy of X
Copyright Date
2018
Target Audience
Trade
Lccn
2016-056756
Dewey Decimal
303.44
Dewey Edition
23
Illustrated
Yes
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:325004589371
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