The Design of Everyday Things

Front Cover
Basic Books, 2002 - Industrial design - 272 pages
First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them.

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User Review  - Cheryl_in_CC_NV - LibraryThing

A little too dated, unfortunately. Lots of his complaints have been addressed - but more issues continually arise. An updated and better written text should be required reading for every architect & designer. I found plenty of tidbits for a general interest reader. Read full review

LibraryThing Review

User Review  - nmarun - LibraryThing

I had this book on my list for quite some time, but somehow it was getting postponed. Now that I've read it, I'm glad I did. The concepts mentioned by Donald were no doubt very interesting, but the ... Read full review

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